What Is Joi & Blokes?
Joi and Blokes are two halves of the same company — Joi serving women, Blokes serving men — built around the premise that hormones, metabolism, and body composition should be managed together. Both run a GLP-1 offering that sits inside a broader hormone optimisation practice rather than standing alone.
The pricing structure is unusually generous on inclusions. Compounded GLP-1 subscriptions have been advertised at $199 a month with a $99 first month billed quarterly, and the tirzepatide subscription at $299 a month with a $149 first month — with those prices explicitly including medication, dosing support, clinician consultations, and health coaching. Bundling coaching into the medication price rather than charging separately is uncommon.
Brand-name Zepbound is available too, priced by dose at around $349 for 2.5 mg, $499 for 5 mg, and $599 for 7.5 mg, with a separate comprehensive program at roughly $99 a month covering virtual provider visits, coaching, lab access, and ongoing support. That gives patients a genuine choice between compounded value and brand-name certainty within one practice.
The public reception is solid rather than spectacular — a four-star Trustpilot rating across well over a thousand reviews, with patients consistently praising the depth of hormone knowledge. Treat it as a well-regarded specialist rather than a category leader.
How Joi & Blokes Works
- 1
Choose Joi or Blokes
Women enter through Joi, men through Blokes. The split shapes the hormonal framing and the clinical questions rather than restricting which GLP-1 options you can access.
- 2
Health and hormone assessment
Intake covers hormonal symptoms, body composition goals, and metabolic history. Lab access is included in the programs, so treatment decisions can rest on measured data.
- 3
Clinician consultation
A licensed provider reviews your picture and discusses options across the compounded and brand-name tiers, taking your budget as well as your clinical situation into account.
- 4
Subscription selection
Compounded GLP-1 and tirzepatide subscriptions are billed quarterly with discounted first months. Brand-name Zepbound is priced by dose alongside a separate comprehensive care program.
- 5
Coaching and ongoing support
Health coaching, dosing support, and clinician access are included in the subscription price rather than billed separately — the main reason to choose this over a bare prescription service.
Medications & Pricing
What Joi & Blokes offers and the prices advertised at the time of this review.
| Medication | Format | Advertised price | Notes |
|---|---|---|---|
| Compounded GLP-1 subscription | Weekly injection, billed quarterly | $199/mo, $99 first month | Includes medication, coaching, and clinician consultations |
| Tirzepatide subscription | Weekly injection, billed quarterly | $299/mo, $149 first month | Dual-mechanism option with the same bundled support |
| Zepbound (tirzepatide) 2.5 mg | Weekly injection, vial | About $349/mo | Brand-name FDA-approved option |
| Zepbound 5 mg / 7.5 mg | Weekly injection, vial | About $499 / $599 per month | Price rises with dose as with all brand self-pay tiers |
| Comprehensive care program | Monthly or quarterly | About $99/mo, $297 quarterly | Virtual visits, coaching, lab access, and ongoing support |
The compounded subscriptions bundle coaching and clinical access into the medication price, so they compare favourably with platforms charging a separate membership. Brand-name Zepbound is priced separately by dose with the care program on top — add both when comparing.Pricing changes frequently across the GLP-1 market — always confirm the current cost on the provider's own site before enrolling.
Key Features
Coaching included in the price
Health coaching, dosing support, and clinician consultations are bundled into the subscription rather than sold as an add-on, which meaningfully changes the value calculation.
Hormone expertise as the foundation
GLP-1 care sits inside an established hormone optimisation practice, so testosterone, thyroid, and reproductive hormones are part of the conversation rather than ignored.
Compounded and brand-name both offered
You can choose value or FDA-approved certainty within one practice, and switch between them without changing providers or repeating intake.
Lab access included
The care programs include lab access, so treatment decisions rest on measured markers rather than symptom questionnaires alone.
Discounted first months
First-month pricing at roughly half the ongoing rate lowers the cost of finding out whether the medication works for you.
Separate men's and women's practices
Joi and Blokes run distinct clinical framings, which produces better-targeted assessment than a single unisex intake.
Joi & Blokes and Food Noise
The bundled coaching is what makes Joi and Blokes interesting for food noise specifically. Medication reduces the biological signal; coaching addresses what remains. Most platforms sell those separately or not at all, which leaves patients with a quiet appetite and no idea what to do about thirty years of habitual eating.
Access to tirzepatide at $299 a month with support included is also meaningful. Patients who get partial food noise relief on semaglutide frequently need the dual mechanism to reach silence, and being able to move up without leaving the practice or repeating an intake removes real friction from that decision.
The hormone framing adds a genuine diagnostic layer. Low testosterone in men and hormonal transition in women both produce fatigue, disrupted sleep, and mood changes that drive evening eating — patterns easily mistaken for pure appetite dysregulation. A practice that assesses hormones as a matter of course is more likely to identify when that is what is happening.
The weakness is cost at the brand-name end. Zepbound at $499 to $599 a month plus a $99 care program is expensive, and manufacturer direct channels will beat it on medication price alone. The compounded subscriptions are where the value sits.
If the constant mental chatter about food is your main reason for seeking treatment, read our primer on what food noise actually is and how GLP-1 medications quiet it.
What Joi & Blokes Patients Say
Composite patient accounts illustrating experiences commonly reported by people using Joi & Blokes for GLP-1 medication management. Names are illustrative and individual results vary.
Danielle W.
Tirzepatide subscription via Joi · 8 months
The coaching being included is what made this work. My other provider gave me the medication and nothing else, and when my appetite disappeared I had no idea how to eat. Here my coach walked me through protein targets and helped when the food noise stopping left me weirdly unmoored. Eight months in, down 39 lbs, and I feel like I understand my own eating for the first time.
Nick B.
Tirzepatide subscription via Blokes · 6 months
Started on the compounded GLP-1 at $99 for the first month, moved to tirzepatide when semaglutide only half-worked. That switch inside the same practice, with the same clinician and no new intake, was seamless. The food chatter stopped completely on tirzepatide. Docking a star because quarterly billing means you commit three months at a time.
Rosalyn H.
Zepbound via Joi · 5 months
I wanted brand-name and got it, but the honest maths is that Zepbound here plus the care program costs more than buying direct from the manufacturer. What you're paying extra for is the coaching and clinician access, which for me was worth it. Food noise substantially down. If you're disciplined and don't need support, buy direct and save.
Andre M.
Compounded GLP-1 via Blokes · 7 months
Blokes assessed my hormones alongside the weight side, which is how I found out my testosterone was low. Treating both changed my energy and my evening eating more than either would have alone. The lab access being included is genuinely useful. Good practice, knowledgeable people, reasonable prices on the compounded tier.
Camille T.
Compounded GLP-1 via Joi · 4 months
$199 a month including coaching and clinician access is fair value compared with paying $149 membership plus medication somewhere else. My food noise is meaningfully quieter and I've lost 17 lbs. The quarterly billing caught me slightly off guard — read that before signing up if you want month-to-month flexibility.
Who Joi & Blokes Is Right For
A good fit if you
- ✓Want coaching included rather than sold separately
- ✓Want hormones assessed alongside weight
- ✓May need to switch from semaglutide to tirzepatide
- ✓Value lab access as part of the program
- ✓Are comfortable with quarterly rather than monthly billing
Look elsewhere if you
- →Want the absolute lowest compounded medication price
- →Want brand-name Zepbound at the cheapest possible cost
- →Need month-to-month flexibility without a quarterly commitment
- →Do not want or need hormone assessment
- →Prefer a large marketplace catalogue of options
Pros & Cons
Pros
- +Coaching, clinician access, and dosing support bundled into the price
- +Both compounded and brand-name routes within one practice
- +Lab access included in the care programs
- +Discounted first months reduce the cost of trying treatment
- +Hormone expertise underpins the weight offering
- +Separate men's and women's clinical framings
Cons
- -Quarterly billing rather than month-to-month
- -Brand-name Zepbound costs more here than buying direct
- -Compounded medications are not FDA-approved
- -Not the cheapest compounded option available
- -Trustpilot rating is solid rather than outstanding
Frequently Asked Questions
How much does a GLP-1 cost through Joi or Blokes?+
Compounded GLP-1 subscriptions have been advertised at $199 a month with a $99 first month, billed quarterly, and tirzepatide at $299 a month with a $149 first month. Those prices include medication, dosing support, clinician consultations, and health coaching. Brand-name Zepbound is priced separately by dose from around $349.
Is coaching really included?+
Yes — the subscription pricing explicitly covers medication, dosing support, clinician consultations, and health coaching together. That bundling is the main reason to choose this over a lower-priced bare prescription service.
What is the difference between Joi and Blokes?+
They are the women's and men's arms of the same company. The split shapes the hormonal framing and clinical assessment rather than restricting which medications you can access.
Should I buy Zepbound here or direct from the manufacturer?+
Direct from the manufacturer is cheaper on medication alone. Buying it here costs more but includes clinician access, coaching, and lab support. Decide based on whether you will use that support — if you are self-directed, buying direct saves money.
Is the billing monthly or quarterly?+
The compounded subscriptions are billed quarterly, which means committing three months at a time. Read the terms carefully if month-to-month flexibility matters to you.
Will hormone assessment help my food noise?+
It can. Low testosterone in men and hormonal transition in women both produce fatigue, disrupted sleep, and mood changes that drive evening eating patterns easily mistaken for appetite dysregulation. A practice that assesses hormones routinely is more likely to catch that.
Our Verdict
Joi and Blokes get the bundle right. Including coaching, clinician access, and dosing support inside a $199 compounded subscription — rather than charging a membership on top of medication — makes this better value than the headline number suggests, and it addresses the gap most platforms leave open: what to do once the medication has quieted your appetite and thirty years of habitual eating is still there. Access to tirzepatide at $299 with the same support, and the ability to switch molecules without leaving the practice, is genuinely useful for patients whom semaglutide only half helps. The hormone expertise adds a diagnostic layer worth having. Where it falls down is the brand-name tier, where Zepbound plus the care program costs more than buying direct. Stay on the compounded subscriptions and this is a strong, well-supported offering.
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This review is editorial content, not medical advice. Food Noise Stop is not affiliated with Joi & Blokes. GLP-1 medications require a prescription and clinical supervision — talk to a licensed clinician about whether treatment is appropriate for you. See our medical disclaimer and affiliate disclosure.